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Life Cover

Help protect your loved ones with our range of life insurance products.

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Protect yourself

Protection if you suffer sickness, accident or if you die. Choose from our range of products designed to help you look after yourself.

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Protect your family

Help maintain their standard of living. Choose from our range of products designed to help support your family or loved ones financially.

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Protect your mortgage

Choose from our range of products designed to help you pay your mortgage or rent in case you're unable to work due to accident or sickness.

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Need some advice?

Working out how protection works doesn't need to be confusing. We'll explain the facts. Take a look through our videos or call an expert today.

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Watch our protection guides

Take a crash course in protection and tune in to our Protection TV. We'll talk you through all the ins and outs.

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What could you afford?

It’s easy to talk yourself out of protection. But if you consider the facts you’ll see there’s no better time to give our experts a call than today.

Love Life

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Focus on the good stuff for a change and take a look at our articles on fun and interesting facts. Here you can read about some inspiring topics such as Lifestyle, Family Life and Your Money.

LV=, County Gates, Bournemouth, BH1 2NF, UK