Cookie policy

So, what are cookies and what do we do with them?

By using our website, you agree to us placing cookies on your computer. Here you can find out more about cookies, how and why we use them and how to manage or delete cookies in your browser.

What are cookies?

Cookies are small text files created by websites you've visited that store browsing information like the pages you visit.

The information stored on the cookie allows the website to recognise your device when you revisit a website or browse its pages. 
We use this information to improve our website and enhance your experience on our site such as to avoid showing you information or screens you've already seen.

What types of cookies do we use?

We use various types of cookies on our website.

  • Session cookies store on your computer until they expire or are removed
  • Persistent cookies are temporary and are deleted when your session ends
  • First-party cookies are set by the site you're visiting (for example
  • Third-party cookies come from other sites that have items embedded in our pages

We use the following categories to manage our cookies:

  • Strictly Necessary
  • Functional
  • Performance
  • Targeting 

Please note that cookies can't harm your computer and the cookies we create don't store any information that could personally identify you. Find out more about the cookies we create and what they do.

To get quotes and buy policies on our website, you'll need to have cookies enabled in your browser but if you just want to look around and don't want us to place cookies on your computer then you can find more information on out how to block or delete cookies here.

Third party cookies

Some cookies are set by LV= (“first party cookies”) whereas others are set by third party companies (“third party cookies”).

When you visit you may notice some cookies that aren't related to our website.

If you go on to a web page that contains embedded content, like videos from YouTube, you may be sent cookies from these websites. We don't control the setting of these cookies, but you can check these third-party websites for more information about their cookies and how to manage them.

Accepting or rejecting cookies

  • Cookie settings

When you first visit our website and set your cookie preferences through our OneTrust cookie consent service, this information is stored in the OneTrust Optanon cookie and will be remembered for your next visit. Should you clear the OneTrust Optanon cookie information at any time on your computer then re-consent will be required on your next visit.

At any time during your visit to our website, you can update your cookie preferences by using our Cookie Settings link at the bottom of the page.

We may update our cookies from time to time. This could be through:

  • Adding new cookies as part of our aim to continually improve our website experience for you 
  • Updating existing cookies with new information or where cookie changes have been made
  • Removing existing no longer used cookies to ensure our website is up to date

If cookies change the next time you visit our website you may need to update your cookie preference selection.


Google Analytics

We use Google Analytics as part of a suite of services which includes their advertising network. Data collected by Google Analytics is used to track and monitor the use of our website. This data is shared with other Google services and Google may use it to personalise ads for its own advertising network.

You can opt-out of having your activity on our site available to Google Analytics by installing the Google Analytics opt-out browser add-on.

For more information on Google’s privacy policy, please read Google’s Privacy Policy and Technology information.