LV= is now the Official Title Partner of England Test cricket and the County Championship

LV= cricket hub

We're proud to announce that we've been voted joint 1st place as the UK's No.1 insurer for customer service. Based on UKCSI survey July 2020.

So what are you waiting for? Get a quote today

The Institute of Customer Service- best in UK - Insurance Sector

How we're dealing with coronavirus       (COVID-19) 

Help and support

Why choose us?

Great customer service is just the beginning

Our customers have rated us as '4.5 Stars - Excellent' on Trustpilot

LV= Cyberspace

Your one-stop-shop for all things cyber

LV= voice application

"Hey Google, Alexa... open LV"


See which products have been given a Defaqto 5 Star rating


99% of our customers would buy from us again. 

*Figure correct as at August 2020 see our latest reviews and scores



Here's what we've been up to lately...

LV= Newsroom