Our financial performance, sustainability and more
We’ve stood the test of time and continue to do today what we set out to do in 1843
We’re proud of our heritage, continuing to help people live financially confident lives.
As well as offering award-winning products, services and advice, we’re committed to running the business on our members’ behalf for generations to come.
Our business
All you need to know about our recent performance and other company information.
Explore our heritage and evolution from our roots in Liverpool.
Check out some of our ratings and awards
We’re delighted to have been recognised by myTribe as the Best Income Protection Provider in 2026 for our budget-friendly cover options, value added features and delivering high levels of customer satisfaction.
We’re proud to have won Best Income Protection Provider at the LifeSearch Awards 2026, being recognised for the breadth of our cover and valuable built-in features.
We’re proud that LV= Life Protection has been awarded a 5-star rating by myTribe, recognising the standout features and benefits of our cover, and our continued focus on delivering excellent value to our customers.
Our Investments team received the Special Recognition Award for Mutual Insurer Investment Strategy of the Year at the Insurance Investor European Awards 2025, recognising our innovative, member-first approach to investment strategy.
Since 2010 we’ve won the Moneyfacts award for Best Income Protection Provider. For 2025, we were also highly commended for Best Critical Illness Provider and commended for Best Protection Service.
We are honoured to have been included on The Telegraph and Statista UK's Top Pension Providers 2025 award list. This reflects our continued commitment to putting our members at the heart of our business and offering retirement solutions to meet the needs of an ever-changing retirement landscape.
We’ve won Best Income Protection Provider at the LifeSearch Awards 2025, voted for by their searchers.
Our Lifetime Mortgage Lump Sum+, Lifetime Mortgage Drawdown+ and Lifetime Mortgage Drawdown Lifestyle products have received a 5 Star Rating. Our Lifetime Mortgage Lump Sum Lifestyle product has received a 4 Star Rating.
Our LV= SIPP Drawdown (off platform) product has received a 5 Star Rating. Our LV= Pension Portfolio Drawdown (platform) product has received a 4 Star Rating.
Since 2010, we’ve won the Moneyfacts award for Best Income Protection Provider. For 2024, we were also highly commended for Best Protection Service and commended for Best Business Protection Provider.
At the LifeSearch 25th Anniversary Celebration Awards we were awarded Best Income Protection Provider, Business Protection Hero, and Outstanding Insurer of the Year.
We have been recognised by Moneyfacts for our 5 star Critical Illness cover.
We're proud to have won Outstanding Individual Income Protection at the Cover Excellence 2022 awards.
For the 12th consecutive year we have been awarded a 5 Star rating for our Pension and Protection service. And for the 9th year in a row we have received 5 Star rating for our Investment service.
We've received a 4 Star rating for our Mortgages service.
Excellent rating for Trust, Customer Service and Renewal. The GoCompare People’s Choice Awards asked the UK people to provide feedback on their life insurance providers in order to recognise those companies who have helped make navigating their life insurance cover that little bit easier.
We've proudly been named as one of the Best Life Insurance Companies of 2022 in Forbes Advisor's Best of 2022 Awards.
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