

As the festive period draws closer, I wanted to wish you an enjoyable season ahead and share a couple of thoughts as I clock-up three months as your CEO of LV=.
Getting to know LV=, and meeting colleagues and members, has shown me how proud I am to be leading this great mutual business. We have a long history dating back to 1843, yet our propositions and services are as relevant now as ever.
Our LV= colleagues, across every site, are committed to deliver great outcomes for you, our members. This is something we will continue to build on in 2023, as we launch our online LV= Member Community and continue to hear more directly from our members.
There’s no doubt that the current economic challenges and uncertainty are affecting businesses around the UK. We are not immune to this and we know that our members will be no less affected, not least by the rising cost of living.
At our AGM in October, I made a commitment - the same commitment that I am giving you now - that as CEO, I will always put you, our LV= members, at the heart of what we do. Every day I hear feedback from our teams about situations where our colleagues have supported and helped members directly – and that is exactly the LV= we want to be.
As a mutual insurer we are focused on building financial confidence for members and their loved ones. Never has there been a more important time and role for LV= to play in the lives of our members.
Every good wish to you and yours for the festive period and the New Year.

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