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Working with LV=

LV= helpline and more

Every client who takes out (covered by) one of our personal and business protection and retirement products, becomes a member of LV= and will be entitled to a range of value-added benefits and support. These include free and unlimited access to our confidential Member Care Line, as well as generous discounts on a number of LV= insurance products.

Member Care Line

Exclusive to members and their families, the Member Care Line is available 24 hours a day, seven days a week, offering free and unlimited access to nurses, trained counsellors and lawyers.

Other member services

As a member, your client will be entitled to discounts on our general insurance products, including LV= car, home, travel and pet insurance.

More information on discounts on our general insurance products

Once your client’s been a member for a year, they’ll be able to request financial assistance if they (or a family member) are struggling to make ends meet. Since 2001, we’ve helped hundreds of members by offering a financial helping hand as we understand sometimes people do fall on hard times, through no fault of their own.

This could include things like funding for specialist equipment following an accident, or adapting the home following the diagnosis of a serious illness.

Members are also invited to attend our AGM. Once your client’s been a member for 12 months or more, they’ll be invited to vote at the AGM.

Member Care Line

0800 876 6166

TextDirect 18001 0800 876 6166

Option 1: Counselling or a medical expert
Option 2: Legal advice

Open 24 hours a day, 7 days a week.

Option 3: Member support fund

9am-5pm on weekdays.

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Protect what your client loves

We have a range of protection products to give your client a well-rounded portfolio.

View our protection products

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Supporting your client's retirement

Our retirement plans provide flexibility for your clients' needs now and in the future.

View our retirement products

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Flexible Guarantee Bond Series 3

Potential for capital growth over the longer term with ongoing flexibility and guarantee options.

More on the Flexible Guarantee Bond Series 3

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Find out more about the awards we've won for the products and the service we provide.

Find out more about the awards we've won

LV=, County Gates, Bournemouth, BH1 2NF, UK