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Flexible Protection Plan

With an LV= Flexible Protection Plan you can protect your clients income and support their family through illness, death and everyday life. Our comprehensive plan offers quality cover for the whole family, protecting them financially, emotionally and practically in the moments that matter.

At LV= we know that all your clients are unique, that’s why we include flexible options, allowing you to tailor the plan to their protection needs.

Why should you choose an LV= Flexible Protection Plan?

  • Design a simple plan that you can shape and adapt to fit your client’s needs.
  • We make it easier for you to apply through Fastway with one quote, one set of underwriting and one direct debit, reducing the need for duplicated information.
  • Includes discounts when two or more policies are included.
  • Online trusts tool to help you choose a suitable trust and avoid delays in the policy being paid out.
  • Expert and professional support from our teams. We’ll be here for you and your client every step of the way.

For more information take a look at the overview of our Flexible Protection Plan

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Protecting your client’s income when they can’t work with Income Protection

Our award-winning Income Protection provides valuable features for your client and their family, and it can be tailored to suit their budget and lifestyle. It allows your client to protect up to 60% of their income, and pays a monthly benefit if your client is unable to work due to illness or accident. This could be used to support your client’s day-to-day living expenses, helping them look after their family and lifestyle. We have two Income Protection options:

  1. Traditional Income Protection for lower risk occupations
  2. Personal Sick Pay for clients in riskier occupations who can be more expensive to insure
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Supporting your clients in life changing moments, through serious illness and death with Life and Critical Illness Cover

Our Life and Critical Illness Cover pays a lump sum upon serious illness or death. We’ll be there to support your clients and their family through life changing moments with our comprehensive features:

  1. Covers 87 conditions including 49 full payment and 38 additional payment conditions*
  2. Standard Children's Critical Illness cover included at no extra cost, and now with the option to provide even more coverage under our Enhanced Children's cover
  3. Extensive cancer cover

*20 of these conditions are covered under 1 additional payment condition – ‘Less advanced cancers’.

Providing a lump sum payment to your clients loved ones should they die using Life Protection

Our Life Protection can financially support your client’s family when the unexpected happens, helping them pay off a mortgage or just making sure they have money to live on.

Affordable cover to help pay the family bills after your client passes away using Family Income Benefit

A simple and affordable way to help your client make sure their family can meet daily living costs if they pass away. Family Income Benefit pays out a monthly income on the death of your client or diagnosis with a terminal illness until the end of term. There's also the option to convert the monthly income to a reduced lump sum once we've agreed to pay the claim

Protect the total premium payments of all policies within the Flexible Protection Plan with our Waiver of Premium cover.

Do it all online - one quote, one application and one direct debit

Our fast and flexible quote and apply technology, Fastway, helps you put your clients on risk quicker.


Looking after your clients and their family emotionally and practically through everyday life

LV= Doctors Services

Convenient, fast and flexible medical support for your client. LV= Doctor Services is free to use and includes expert medical support, all via an app or phone call:

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  1. 24/7 remote GP
  2. Prescription services
  3. Mental health support
  4. Second opinion
  5. Remote physiotherapy
  6. Discounted health MOTs
Member Care Line

With our Member Care Line you can ensure your clients and their family have access to valuable day-to-day support 24/7 and free of charge:

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  1. Health advice
  2. Lifestyle support services
  3. Counselling services
  4. Legal advice

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FOR UK FINANCIAL ADVISERS ONLY
Liverpool Victoria Financial Services Limited, registered in England with registration number 12383237. County Gates, Bournemouth, BH1 2NF, UK