LV= uses cookies to give you the best experience online and to provide anonymised, aggregated site usage data. You can find out what cookies we use and how you can disable them in our Cookie Policy. By continuing to use our website, you agree to our use of cookies in accordance with our cookie policy unless you have disabled them.

skip to main content

Quality menu protection under one plan

Help your clients grasp the importance of financial protection in just a few seconds.

Flexible Protection Plan

No two people are the same and your client’s protection portfolio should match their circumstances but also adapt to their changing needs.

Our Flexible Protection Plan is the only menu plan in the market offering specialist income protection, which can be tailored to suit your client’s budget and lifestyle. Our Flexible Protection Plan also includes our Critical lllness cover and Life insurance. And because it’s a menu, your client will benefit from just one application, one set of underwriting and one direct debit.

    Life Protection

    If the worst happens, make sure your clients and their loved ones are protected


How we underwrite your client and what information we'll ask for.

More on underwriting


Let us support your advice with our handy online tools 24 hours a day.

View our protection tools


Our claims philosophy and our claims performance figures.

More on claims


Download or order brochures, applications and guides.

Visit the literature library


Everything you'll need to put a policy in trust including our Online Trusts tool.

More on trusts

Large Case Team

We provide expert care of your client's case from right at the start of the sales process.

More on large case team

Connect with us

Vimeo logoLinkedIn company logoTwitter icon showing a bluebird

LV=, County Gates, Bournemouth, BH1 2NF, UK