press release

LV= Phil Brown responds to ABI pension dashboard announcement

Philip Brown, Head of Policy at LV= said: “The Pensions Dashboard is a much needed piece of technology that will be crucial in giving consumers necessary support with their retirement savings. LV= is proud to have played a central role in supporting the project, and we firmly believe this is the right tool to ensure consumers are adequately equipped to save for a comfortable retirement. However, alongside getting data from all schemes and providers, it's critical consumers are guided towards the tool in order to make it a success. The Treasury and the ABI must now continue to drive this project forward to ensure the dashboard is delivered to consumers without delay and that it is properly promoted."

About LV=

LV= employs over 6,000 people and serves over 5.8 million customers with a range of financial products. We are the UK's largest friendly society and a leading financial mutual.

When we started in 1843 our goal was to give financial security to more than just a privileged few and for many decades we were most commonly associated with providing a method of saving to people of modest means. Today we follow a similar purpose, helping people to protect and provide for the things they love, although on a much larger scale and through a wide range of financial services including insurance, investment and retirement products.

We are currently the UK's number one brand for Insurance and Investments, according to the 2015 YouGov Brand Index Buzz Rankings.

We offer our services direct to consumers, as well as through IFAs and brokers, and through strategic partnerships with organisations such as ASDA, Nationwide Building Society and a range of trade unions.

Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. LVFS is a member of the ABI, the AFM and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.

Press contact

Jon Sellors
Head of Corporate Communications
020 7634 4447
07711 701 806