Press release

LV= broker commercial makes new senior hires in South West office

Nigel Johnstone (Broker Development Manager) and Ben McDermott (Senior Trader) have joined LV= Broker South West, helping strengthen the insurer’s relationships with local brokers.

Nigel has worked in the insurance sector for over 23 years in a variety of roles and will be specifically looking at ways to forge closer relationships with local brokers. He joins LV= Broker South West from Arista where he held a regional Broker Development role for the last eight years.

Ben will be responsible for the development of LV= Broker’s commercial account, focusing on commercial combined and property owners. He will also be helping to launch LV= Broker’s mid-market proposition to brokers in the region. Ben joins from RSA having held similar senior underwriting roles in the region, including Arista and NIG

Euros Jones, LV= Broker Commercial Director, said: “The vast experience and knowledge that Nigel and Ben have between them will really help us keep our finger on the pulse of brokers in the South West. We have ambitious goals to be the best insurer for regional independent brokers. These appointments demonstrate the importance of having local experts for insurance brokers to deal with, making it even easier for them to do business with us.”

Nigel Johnstone, said: “LV= Broker South West is a well-respected brand with an already strong foothold in the market and I’m looking forward to helping it become even more successful.”

Ben McDermott, said: “It’s an exciting time to be joining LV=Broker. Strong growth plans coupled with innovative products, underpinned by a commitment to developing strong broker relationships will help us become the insurer of choice for brokers in the South West.”

About LV=

LV= employs over 6,000 people and serves over 5.8 million customers with a range of financial products. We are the UK's largest friendly society and a leading financial mutual.

When we started in 1843 our goal was to give financial security to more than just a privileged few and for many decades we were most commonly associated with providing a method of saving to people of modest means. Today we follow a similar purpose, helping people to protect and provide for the things they love, although on a much larger scale and through a wide range of financial services including insurance, investment and retirement products.

We are currently the UK's number one brand for Insurance and Investments, according to the 2015 YouGov Brand Index Buzz Rankings.

We offer our services direct to consumers, as well as through IFAs and brokers, and through strategic partnerships with organisations such as ASDA, Nationwide Building Society and a range of trade unions.

Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. LVFS is a member of the ABI, the AFM and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.
Lloyd Purnell
Senior Press Officer (General Insurance)
020 7634 4433
07500 835885