LV= appoints Wendy Mayall as Chief Investment Officer

Insurance, investment and retirement group LV= has appointed Wendy Mayall as Chief Investment Officer.

In her new role Wendy will be responsible for all elements of LV='s investment strategy. She will provide advice and support to LV='s different business areas and will oversee the relationship with Threadneedle Investments, who manage the Society's assets. Wendy will report into Philip Moore, Group Finance Director.

Wendy has a wealth of experience in the investment field, much of which was gained during a 17 year tenure at Unilever where Wendy ran the biggest fund and was responsible for setting up the first multinational vehicle to pool funds globally, the hedge fund-of-funds and numerous equity multi-manager vehicles. Most recently Wendy has been a strategic advisor for Stamford Associates, a leading fiduciary management and manager research firm, which she jointly founded in 1987. Wendy also appears on the Top 100 women in finance list as published by Financial News.

Commenting on the appointment, Philip Moore, said: "This is an important role within LV= so I am delighted that someone of Wendy's calibre is joining us. Wendy will join my senior team and play a key part in ensuring our investment performance is strong and our members can continue to enjoy market–leading returns on their investment products."

About LV=

LV= employs 5,000 people and serves over five million customers with a range of financial products. We are the UK's largest friendly society and a leading financial mutual.

When we started in 1843 our goal was to give financial security to more than just a privileged few and for many decades we were most commonly associated with providing a method of saving to people of modest means. Today we follow a similar purpose, helping people to protect and provide for the things they love, although on a much larger scale and through a wide range of financial services including insurance, investment and retirement products.

We offer our services direct to consumers, as well as through IFAs and brokers, and through strategic partnerships with organisations such as ASDA, Nationwide Building Society and a range of trades unions.

LVFS is authorised and regulated by the Financial Services Authority, register number 110035. LVFS is a member of the ABI, the AFM and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.

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