LV= uses cookies to give you the best experience online and to provide anonymised, aggregated site usage data. You can find out what cookies we use and how you can disable them in our Cookie Policy. By continuing to use our website, you agree to our use of cookies in accordance with our cookie policy unless you have disabled them.

skip to main content

Catch up with the latest press releases from LV=

Large green heart

LV= Asset Management Appoints Matthew Wright as head of Sales

Press release: 10/08/2010

LV= Asset Management (LVAM), the fund management arm of insurance, investment and pensions group LV=, has appointed Matthew Wright as Head of Sales with immediate effect.

Matthew joined LVAM from Fidelity International in April of this year as Head of Discretionary Business and will continue to report to Ann Roughead, Managing Director, LVAM.

Matthew leads a six-strong sales force designed to better reflect LVAM's changing business, including greater use of strategic partners and a move to capture a greater slice of the institutional market.

With Matthew planning to make further hires in due course, the team currently comprises:

  • Robin Brown - Investment Sales Manager, National Accounts

  • Caitriona Mulhall - Investment Sales Manager, London & South

  • Peter Nicholas - Investment Sales Manager, North West

  • Karl Heap - Investment Sales Manager, North East

  • Claire Johnson – Business Development Manager

Ann Roughead commented: “In the short time that he has been with LVAM, Matthew has made an excellent start in giving renewed direction to our sales effort and I am sure he will continue to drive our success.”


LV= is a registered trademark of Liverpool Victoria Friendly Society Limited (LVFS) and a trading style of the Liverpool Victoria group of companies.

LV= employs around 4,000 people, serves over 3.8m customers and members, and manages around £9.5bn (as at 30 June 2010) on their behalf, via LV= Asset Management (LVAM). We are also the UK’s largest friendly society and a leading mutual financial services provider.

LVFS is authorised and regulated by the Financial Services Authority, register number 110035. LVFS is a member of the ABI, the AFM and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.