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LV= wins customer service investment award

Press release: 03/03/2014

LV= has won The Leadership Factor Best Return on Customer Service Investment Award at this year's UK Customer Satisfaction Awards held by the Institute of Customer Service. This is the second year running that LV= has won this award.

The UK Customer Satisfaction Awards ceremony, which is in its third year, took place in London this week and recognises and rewards organisations who deliver excellent and innovative customer service.

The judges were impressed with LV='s work on its in-house learning tool that is used throughout the company's call centres. The online tool enables employees to collaborate their knowledge and skills in order to help each other resolve customer's queries, which in turn has improved customer service.

It's great to win this award for the second year running and have the team's hard work recognised. Our belief is that if our employees are happy and engaged then they will deliver fantastic service to our customers, so we spend a significant time investing in our people and developing their skills.

Rodney Assock, Head of Operational Support at LV=

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For further information please contact:

Sian Reddick,, 0208 256 9359

About LV=

LV= employs 5,500 people and serves over five million customers with a range of financial products. We are the UK's largest friendly society and a leading financial mutual.

When we started in 1843 our goal was to give financial security to more than just a privileged few and for many decades we were most commonly associated with providing a method of saving to people of modest means. Today we follow a similar purpose, helping people to protect and provide for the things they love, although on a much larger scale and through a wide range of financial services including insurance, investment and retirement products.

We offer our services direct to consumers, as well as through IFAs and brokers, and through strategic partnerships with organisations such as ASDA, Nationwide Building Society and a range of trades unions.

LVFS is authorised and regulated by the Financial Services Authority, register number 110035. LVFS is a member of the ABI, the AFM and ILAG. Registered address: County Gates, Bournemouth BH1 2NF