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LV= appoints Alan Cook as non-executive director and chairman designate

Press release: 11/01/2017

Insurance, investment and retirement group LV= has appointed Alan Cook CBE as an independent non-executive director of the Society and Chairman designate following regulatory approval. He joined the board on 01 January, and will put himself forward for election as Chairman at the Society’s AGM in June, when it is proposed he will succeed Mark Austen who will be stepping down after four years as Chairman and ten years on the board.

Alan brings extensive financial services experience across insurance, banking and investments. He is currently Chairman of Permanent TSB Group in Dublin and until 31 December 2016 was Deputy Chairman of Sainsbury’s Bank and on the board of Met Life Europe. Previously Alan has served as Chairman of Irish Life Group and the Highways Agency as well as being a Non-Executive Director at the Financial Ombudsman Service and Office of Fair Trading. He has also been CEO of Post Office Ltd, National Savings & Investments and Chief Operating Officer, UK and Europe of Prudential Assurance.

Mark Austen, LV= Chairman, said: “Having appointed Richard Rowney as Chief Executive last June I believe that June 2017 is a natural time for me to stand down from the board. It is a testament to the strength of LV= that we have attracted someone of Alan Cook’s pedigree to take over as Chairman, and his broad retail financial services experience will be a real asset to the Society.

“It has been a privilege to serve on the board for the last ten years. I am immensely proud of the transformation of LV= into the successful and profitable mutual that it is today, a business with a special place in the financial services market. I very much look forward to working with Alan over the next six months to ensure a smooth and orderly handover.”

Alan Cook, said: “LV= has a strong and well respected reputation built up over many years and I would like to acknowledge the considerable contribution Mark Austen has made to the Society. Mutual organisations like LV=, with their values and longer-term view, have an important role to play in today’s volatile financial world and I look forward to working with my board colleagues to continue delivering value for our members and customers.”


For more information please contact:

Jon Sellors, 0207 634 4447, 07711 701 806, jon.sellors@lv.com

Notes to Editors

Alan Cook CBE is currently Chairman of Permanent TSB Group Holdings plc, Chairman of the University of Bedfordshire and a Patron of Action for ME.

About LV=

LV= employs over 6,200 people and serves over 5.8 million customers with a range of financial products. We are the UK’s largest friendly society and a leading financial mutual.

When we started in 1843 our goal was to give financial security to more than just a privileged few and for many decades we were most commonly associated with providing a method of saving to people of modest means. Today we follow a similar purpose, helping people to protect and provide for the things they love, although on a much larger scale and through a wide range of financial services including insurance, investment and retirement products.

We offer our services direct to consumers, as well as through IFAs and brokers, and through strategic partnerships with organisations including ASDA and Nationwide Building Society.

Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. LVFS is a member of the ABI and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.