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Corporate Responsibility

Investing in our communities

Large green heart

Community investment

With over £450,000 distributed in community investment during 2015 to good causes, charities and projects, we're proud of the impact that our support is making up and down the country.

Our people are leading the way in delivering our community investment agenda. Our network of 16 regional community committees is made up of over 80 employee volunteers who helped around 300 causes last year.

We realise the benefit that sharing the skills and expertise of our people brings to both good causes and reciprocally back to LV=. So as well as giving financial support, more than 3,400 hours of employee time was donated across our communities in 2015.

Source for all statistics: LV= Annual Report for the year ended 31 December 2015.

If you’re a charity, good cause or community project local to one of our 16 offices, you can contact one of our community committees to request support.

Regional Community Committees


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£1,042,505 Community member support, broken down into these; community investment: £490,215, Community partnerships: £109,003, Community fundraising: £265,042, Member relations: £178,245

Community fundraising

Raising money for charities is well established across LV= and we make sure we do everything we can to help our people in their fundraising efforts

Over 250 employees accessed our pound for pound matching scheme, raising more than £150,000 for causes close to their hearts, with an additional £90,000 in matched funding from LV=.

In 2015, our salary sacrifice scheme, Pennies for Charity, attracted a phenomenal 47% of our people donating the odd pennies from their pay every month, which together with our Give As You Earn scheme, raised just over £60,000

Our people drive the agenda when it comes to our national charity support and they never fail to get behind our partners, Children in Need and Comic Relief. Over 230 LV= people volunteered for our call centre support from our Huddersfield, Leeds and Bournemouth sites, handling 5,267 calls and taking nearly £150,000 in donations and pledges during the evening.

BBC Children In Need logo
Comic Relief logo

Community sponsorship

Our newest partnership is with Age UK in support of their 'Call in Time' programme. With over 1 million older people in the UK not speaking to a family member, friend or anyone they know for periods of a month or longer, we felt we could lend our support to help enhance the lives of those already in a position of loneliness and isolation.

Empathy is at the heart of LV= and 'Call in Time' enables our people to broaden how they use their customer support skills.

Age uk logo

Our members

Mutuality goes back to the early days of insurance, when people paid into a fund to share the risk. The benefit then went back to the people who needed it – and this is no different today. Unlike other organisations that may be owned by shareholders, employees, private equity groups or government, as a mutual our primary goal is to create long term value for our members.

Our stories

Read our stories about how we invest in our communities.

Partnership with Age UK

At LV=, we are keen to continue lending support and help to make a difference to those who may be lonely or isolated.

elderly person wearing glasses

British Transplant Games

At LV=, we're passionate about supporting worthy causes. Helen Giffin, one of our Customer Service Representatives in the LV= claims team, recently participated in the British Transplant Games.

Two women with medals

Member Community Fund

Take a look at the causes our Member Community Fund has previously helped and tell you how our Members can nominate a cause that matters to them for a £10,000 donation.

Cheque being donated

Partnership with Autoraise

We're delighted to announce that we are now a Platinum Partner of Autoraise, the Vehicle Repair Industry's charity.

Autoraise logo

Supporting Children in Need

Pudsey the bear visited the LV= offices on 13th November to find out about all the wonderful fundraising activities staff had organised to raise money for Children in Need.

Children in need charity event

Successful summer for LV= KidZone

LV= proudly sponsor KidZone, a scheme that issues free colour-coded wristbands to children that match-up with clearly marked sections of the Bournemouth seafront.

People on the beach

Find out more about Investing in our communities

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Investing in our communities