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Guaranteed 50 Plus Plan

Pays out a cash lump sum when you're no longer around to help pay towards funeral costs or any other unpaid bills

This information shouldn't be taken as advice. You should decide if it's right for you and speak to a Financial Adviser if you're not sure.

About the 50 Plus plan

  • Cover starting from £8 a month.
  • Guaranteed acceptance if you're aged 50 to 80 and living in the UK.
  • You don't have to answer any medical or health questions.
  • Choose one of our free gifts below.
  • Funeral benefit option - get an extra 10% towards funeral cost. Please read our funeral benefit brochure for more information.
  • After your 90th birthday your cover continues but you won't have to pay any more premiums. 
  • Full cover after just one year.

Important information

  • Guaranteed full payout after the first year. If you die before this we may only pay you the premiums you've paid into your plan.
  • Depending on how long you live you may pay more in premiums than we pay out when you die.
  • If you stop paying premiums your cover stops and you won't get anything back.
  • Your amount of cover is fixed when your plan starts, so it won't keep up with inflation and will buy less in the future.
  • Payment normally goes to your estate. Inheritance tax could apply to the part that's worth over £325,000 (tax years 2011/2012 to 2014/2015).

 Get a 50 Plus quote online and you could be covered in minutes. 

Choice of free gift

£30 M&S vouchers

£30 Marks & Spencer vouchers

DAB Radio

DAB radio

Digital photo frame

Digital photo frame


New better rates


For a quote or more information please call our friendly team on:

0800 197 0517

Quoting offer code IELO

We may record and / or monitor calls for training and audit purposes. For textphone first dial 18001.


Why choose LV=?

  • 160 years experience. 
  • 100% of claims paid after the first year.
  • 98% of our customers found our application easy. 
  • Easy claims process.
  • 90% of our customers would recommend us.

What some of our customers say:

"...Everyone over 50 should apply, I highly recommend this policy."

Mr Goman, 51, has held a policy since September 2010.


"...I can live with peace of mind knowing that my family will have no problems."

Mrs Lamport, 75, has held policy since October 2010.


"...LV= 50 Plus were recommended to me and it's been the best thing that I've done..."

Mr Sykes, 53, has held policy since August 2010.

 

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