We use cookies to give you the best possible experience online. By continuing to use our website, you agree to receiving our cookies on your web browser. Visit our cookie policy page to find out more and how to change your cookie settings.

skip to main content

Life Insurance

LV= Life Insurance pays a lump sum if you die during the term of the plan.

  • Cover from £5 a month
  • Quick and easy online application
  • Peace of mind that your loved ones are protected
Family putting up a tent

How to use the LV= Trustbuilder

The LV= Trustbuilder is a simple and straightforward way to put your protection policies into trust.It'll guide you through the steps of setting up a trust.

  • We'll ask you a few questions about you and who you want your life cover to be paid out to when you die.
  • You can then complete the form online and it'll create the trust deed for you to print out.
  • You'll then need to sign the deed and have your signatures witnessed by someone who is independent (not a trustee, beneficiary or anyone involved with the trust) and post it to us using the freepost address.

You can only put our LV= life protection products in trust. Once you've put your policy in trust, you can't change your mind at a later date.

Before you complete and sign the deed, make sure you've considered if placing your policy into trust is the right thing to do. If you're in any doubt, you should speak to a solicitor or you can call us on 0845 640 5273. For Textphone dial 18001 first.

Make sure you read the documents below to understand trusts and trustees before you start the LV= Trustbuilder.

Guides to help you understand trusts and trustees

You can get this and other documents from us in Braille, large print or audio by contacting us.

Our Trustbuilder is quick and easy

You can also phone
Call our friendly UK-based team for more information or a quote:


0800 756 8520
Quoting offer code IELO

Textphone: 18001 0800 756 8520

9am - 8pm Monday to Thursday
9am - 5pm on Friday

Existing customer?

We may record and / or monitor calls for training and audit purposes.

We've created lots of useful information to guide you through the process of finding which life insurance product is right for you.

Find out more

An insurance provider you can trust established in 1843.

  • 98% of claims paid in 2013
  • UK's largest friendly society
  • Policy summary
  • Our services

View policy documents

Speak to one of our advisers who can make sure you have the right cover for your needs.

Get some advice

LV=, County Gates, Bournemouth, BH1 2NF, UK