Rhys Williams, Silver Medallist, 400m Hurdles, 2010 European Athletics Championships, Barcelona
"I support this cause, along with the 2012 Olympics inspiring a new generation of youngsters, local authorities need to play their part and make sure every youngster can reach their potential. Local playing fields play a key part in developing youngsters' skills and they give them the earliest experiences of sport."
Fields in Trust is a national charity founded in 1925. They work to protect our recreational outdoor spaces and ensure they are kept for the use of local communities around the UK.
Under the patronage of Prince William, Fields in Trust has created the Queen Elizabeth II Fields Challenge. It's a permanent reminder of the two major events taking place in the UK in 2012; Queen Elizabeth II’s Diamond Jubilee and the London 2012 Olympics.
This Fields Challenge will protect many outdoor spaces; ranging from sports pitches to woodland areas, to children’s areas and parks - keeping them free from the threat of redevelopment.
LV= is supporting the Challenge locally around thirteen of its major offices – our involvement means the local communities where our people live and work will benefit from permanently protected outdoor spaces for sport, play and recreation.
The King George V Playing Field in Norfolk was protected by Fields in Trust in 1938 and the 'before' and 'after' shots illustrate just how important protecting sites such as these are. Whilst the surrounding areas have been left open to redevelopment, the King George V playing field has remained free for local community use.
Local authorities across the UK will be asked to nominate fields to be protected as part of the scheme. You will then have the opportunity to vote for an open area that you’d like to become a protected Queen Elizabeth II Field.
To find out more, visit the Queen Elizabeth II Fields Challenge.